Most people know that social media plays a major role in modern life. It influences the way we stay in touch with one another, the way to establish and maintain relationships, the way we perceive the world, and even the way we do business. It only makes sense, then, th...

When to comes to marketing, image is everything. More specifically, the type of images a company or advertiser use is critical when it comes to catching and holding consumer attention.

December 19, 2018

If you’re a self-published author, you’ve undoubtedly got a lot of plans for the coming year. Among many new year’s resolutions for writers should be the determination to promote your work better. Regardless of what you’ve been doing in the past, there is always room f...

November 21, 2018

Most people know that Facebook can be used for advertising. It only makes sense; as the largest and most widely-used social media platform worldwide, it creates a great potential audience for advertisers of any product. Almost every target market is on Facebook. For in...

November 15, 2018

When you’re a self-published author, your book launch strategy is of vital importance. Without the backing of a major publishing company, you may feel like you’re on your own. Here are a few approaches that can help you rock the launch period – and see big leaps in you...

It’s no secret in the world of modern advertising that social media platforms are a huge boon for businesses. For those who write, publish, and distribute books, this is especially true. Facebook, in particular, is designed with authors in mind when it comes to promoti...

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